2026 Retail Media Audit
Fashion & Beauty Platforms
An in-depth audit of ad formats and ad density across 6 leading retailers.
What's inside
In this audit, you will find:
Benchmarks of ad formats
across the full customer journey from homepage and search to PDP and checkout- along with ad load comparisons per page
Key differences
between mature Western retail media ecosystems and APAC’s more experimental, content-to-commerce models
Practical insights
on standout tactics, including shoppable content, pre-search monetization, and video-led ad experiences
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Ad Density
Ad Formats
Content Commerce
Search Ads
Shoppable Video