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Revenue advisory anchored on real auction data.

Where the M%G ceiling is. How to break it in 90 days. Diagnosis plus execution, one contract.

Trusted by leading retailers in 11 countries
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"firstcry.com" logo in white text
"snapmint" logo in white text with a leaf-like icon
"rapido" logo in dark text on a white oval background
"Apollo 24|7" logo in white text on a dark oval badge
"truemeds" logo in white text with a heart and lock icon
"smytten" logo in white text with three dots below
"AJIO" logo in bold white uppercase text
"BharatPe" logo in white text with a circular icon
"takealot.com" logo in white text with a blue circular icon
"Konga.com" logo in orange text with a swirl icon
"MR.D" logo in white on a dark rounded square
"Sharaf DG" logo in white text
"Pick n Pay" logo in white text
"bash" logo in bold white lowercase text
"Wakefern Food Corp" logo in bold white text
"GPA" logo in white text with a curved swoosh above it
"FairPrice Group, Every Day, Made A Little Better" logo in white text
"DFI Retail Group" logo in white text
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What it does

The auction data behind every recommendation. The team that runs it.

Retail media revenue depends on what is sold, how it is priced, and who is buying. Programs stall when supply mix, demand activation, and pricing move on different timelines, and most advisory engagements stop at diagnosis. Osmos growth consultants align all three in a 90-day plan, with real auction data from the retailer network behind every recommendation. Diagnosis ships with execution.

Network-wide benchmark dataset

Retailer sees where it sits vs the network, not a survey. 30+ live retailer programs benchmarked on fill rate, CPM, ROAS, advertiser count, category mix. Real auction data.

Supply-side audit + M%G ceiling map

Find revenue trapped in under-monetized inventory. Audit every store group, screen placement, format, daypart. Plot the M%G ceiling and the levers that move it.

Pricing + packaging strategy

Brands pay premium when packaging matches intent. Floor prices, exclusivity tiers, package design tuned to category mix and seasonality. Built off real auction data.

Demand strategy playbook

Brand book grows where the playbook says. Plan for which advertiser tiers to chase, in what order, through direct, agency, or programmatic — sized by likely contribution.

90-day execution plan with owners

Leadership sees the math, not slides. Quarter-by-quarter targets on revenue, fill rate, CPM, advertiser count. Owners assigned per work stream. Monthly reviews with C-suite.

CFO-grade revenue model

Finance commits when forecast is defensible. Bottom-up forecast by store, screen, format, advertiser tier. Sensitivity analysis on price and demand assumptions.

See where the next 90 days take your program.

A 30-minute walkthrough with an Osmos growth consultant. Diagnosis structure, benchmark sample, and one anonymized 90-day plan.

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Works with your ecosystem:

Success stories

How retailers broke their ceiling.

How Mr DIY turned 1,100 stores into a scalable In-Store retail media network

1,200+

in-store screens live

1,100+

stores activated

6+

marquee brands live

Apollo 24x7 achieves 200% revenue growth in two months with smarter PLA optimization

200%

2m revenue growth

+44

pp in budget utilisation

38%

CPC increase

Turning high intent liquor category into ad revenue: How Pick n Pay’s Beer Advertiser achieved 8.81 ROI with Sponsored Product Ads

8.81

ROI

R44,772

attributed sales

How BigBasket rebuilt fixed tenancy ads to unlock scalable search monetization

↑93%

final auction price

50%

ad revenue generated

↑27%

advertiser participation

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See where the next 90 days take your program.

A 30-minute walkthrough with an Osmos growth consultant. Diagnosis structure, benchmark sample, and one anonymized 90-day plan.

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Commitment-free consultation on your top needs and challenges. Discover product capabilities and how Osmos may help.

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frequently asked questions

Your questions, answered.

Answers about how the Osmos Professional Services suite sits inside your store stack.

How is this different from a strategy consultancy engagement?

Strategy consultancies map the category from surveys. Osmos growth consultants operate inside it with real auction data from the retailer network and execution support across supply, demand, and pricing. Same diagnosis quality, plus the team that can run the playbook.

What does a 90-day engagement actually include?

Week one to four covers diagnosis and benchmarking. Week five to eight delivers the supply, demand, and pricing playbook. Week nine to twelve aligns leadership on targets and assigns owners per work stream.

Does the consulting team operate independently of the platform?

Yes. Growth consulting works on retailer programs that are not on the Osmos platform. The benchmarks improve when the retailer is on-platform, because auction data is direct, but neither side requires the other.