Retail Media Lounge: A new space for retail media minds to meet and think together.

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Brand budgets, on inventory you already own.

Premium rich media, gamified, shoppable, and story formats on your retail media network.

Trusted by leading retailers in 11 countries
"bigbasket, A TATA Enterprise" logo in white text
"TATA 1mg" logo in white text
"purplle" logo in bold white text
"firstcry.com" logo in white text
"snapmint" logo in white text with a leaf-like icon
"rapido" logo in dark text on a white oval background
"Apollo 24|7" logo in white text on a dark oval badge
"truemeds" logo in white text with a heart and lock icon
"smytten" logo in white text with three dots below
"AJIO" logo in bold white uppercase text
"BharatPe" logo in white text with a circular icon
"takealot.com" logo in white text with a blue circular icon
"Konga.com" logo in orange text with a swirl icon
"MR.D" logo in white on a dark rounded square
"Sharaf DG" logo in white text
"Pick n Pay" logo in white text
"bash" logo in bold white lowercase text
"Wakefern Food Corp" logo in bold white text
"GPA" logo in white text with a curved swoosh above it
"FairPrice Group, Every Day, Made A Little Better" logo in white text
"DFI Retail Group" logo in white text
"MR.DIY" logo in bold white letters
"bigbasket, A TATA Enterprise" logo in white text
"TATA 1mg" logo in white text
"purplle" logo in bold white text
"firstcry.com" logo in white text
"snapmint" logo in white text with a leaf-like icon
"rapido" logo in dark text on a white oval background
"Apollo 24|7" logo in white text on a dark oval badge
"truemeds" logo in white text with a heart and lock icon
"smytten" logo in white text with three dots below
"AJIO" logo in bold white uppercase text
"BharatPe" logo in white text with a circular icon
"takealot.com" logo in white text with a blue circular icon
"Konga.com" logo in orange text with a swirl icon
"MR.D" logo in white on a dark rounded square
"Sharaf DG" logo in white text
"Pick n Pay" logo in white text
"bash" logo in bold white lowercase text
"Wakefern Food Corp" logo in bold white text
"GPA" logo in white text with a curved swoosh above it
"FairPrice Group, Every Day, Made A Little Better" logo in white text
"DFI Retail Group" logo in white text
"MR.DIY" logo in bold white letters

What it does

Display ads brand teams actually buy.

Retailers capture premium CPMs from rich media, gamified, and shoppable formats. Brand teams get full-funnel attribution for every campaign.

Premium rich media formats

Banner, rich media, gamified, Story, Carousel, Lead Gen, and custom formats that earn premium CPMs.

6+ advanced targeting levers

Geolocation, keyword, network, device, product catalog & custom targeting. Stack with 1P audiences on every campaign.

Closed-loop attribution

Closed-loop to onsite views, add-to-cart, and orders. Reporting at campaign, inventory, and creative level.

Contextual signals

Smart incomplete keyword handling, brand detection for conquesting, nearest similar category search, search context that follows the shopper across pages.

Multiple media buying models

Guaranteed, CPM, CPC. Yield rules apply across all three. Audience markup rules auto-apply at campaign configuration.

Media Forecaster

Spend, impressions, orders, revenue, and ROAS recalculate in real time as campaign settings change. Advertisers see the impact before they commit.

See Display Ads in action.

See premium rich media formats, brand lift, and closed-loop attribution live in 30 minutes.

Get a demo →
Works with your ecosystem:

Success stories

How retailers broke their ceiling.

How Mr DIY turned 1,100 stores into a scalable In-Store retail media network

1,200+

in-store screens live

1,100+

stores activated

6+

marquee brands live

Apollo 24x7 achieves 200% revenue growth in two months with smarter PLA optimization

200%

2m revenue growth

+44

pp in budget utilisation

38%

CPC increase

Turning high intent liquor category into ad revenue: How Pick n Pay’s Beer Advertiser achieved 8.81 ROI with Sponsored Product Ads

8.81

ROI

R44,772

attributed sales

How BigBasket rebuilt fixed tenancy ads to unlock scalable search monetization

↑93%

final auction price

50%

ad revenue generated

↑27%

advertiser participation

get started

See premium formats open new brand budgets.

See premium rich media formats, brand lift, and closed-loop attribution live in 30 minutes.

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Request a demo with a solution expert.

Commitment-free consultation on your top needs and challenges. Discover product capabilities and how Osmos may help.

We’ll get back to you within one business day.

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We’ll get back to you within one business day.

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frequently asked questions

Your questions, answered.

Answers about how Osmos Onsite sits inside your store stack.

Will premium rich media formats slow down my page?

No. Osmos serves Display under 35ms (most platforms run 300ms to 2s). Ad-blocker-proof by architecture (Osmos serves through your own domain). Takealot replaced GAM with Osmos and saw 2x ad serving speed at sub-30ms p95 across 80M+ impressions.

Can brand budgets actually flow through retail media inventory?

Yes. Tata 1mg generates 60% of total ad revenue from Display with 100+ active advertisers and CPMs in the $2.31 to $3.46 range. Pick n Pay went live in 5 days with ZAR 20.28K in ad revenue in the first week.

How does brand lift measurement work?

Every Display campaign runs exposed-vs-control brand lift measurement across recall, awareness, consideration, and purchase intent. Closed-loop attribution ties impressions to onsite product views, add-to-cart, and orders. Full-funnel reporting at campaign, inventory, and creative level, in one view.