Retail Media Lounge: A new space for retail media minds to meet and think together.

Join The Lounge

Offsite

Extend monetization beyond your site.

Osmos enables retailer-branded fully integrated Offsite stack with self-serve for brands, margin controls, and closed loop insights.

Trusted by leading retailers in 11 countries
"bigbasket, A TATA Enterprise" logo in white text
"TATA 1mg" logo in white text
"purplle" logo in bold white text
"firstcry.com" logo in white text
"snapmint" logo in white text with a leaf-like icon
"rapido" logo in dark text on a white oval background
"Apollo 24|7" logo in white text on a dark oval badge
"truemeds" logo in white text with a heart and lock icon
"smytten" logo in white text with three dots below
"AJIO" logo in bold white uppercase text
"BharatPe" logo in white text with a circular icon
"takealot.com" logo in white text with a blue circular icon
"Konga.com" logo in orange text with a swirl icon
"MR.D" logo in white on a dark rounded square
"Sharaf DG" logo in white text
"Pick n Pay" logo in white text
"bash" logo in bold white lowercase text
"Wakefern Food Corp" logo in bold white text
"GPA" logo in white text with a curved swoosh above it
"FairPrice Group, Every Day, Made A Little Better" logo in white text
"DFI Retail Group" logo in white text
"MR.DIY" logo in bold white letters
"bigbasket, A TATA Enterprise" logo in white text
"TATA 1mg" logo in white text
"purplle" logo in bold white text
"firstcry.com" logo in white text
"snapmint" logo in white text with a leaf-like icon
"rapido" logo in dark text on a white oval background
"Apollo 24|7" logo in white text on a dark oval badge
"truemeds" logo in white text with a heart and lock icon
"smytten" logo in white text with three dots below
"AJIO" logo in bold white uppercase text
"BharatPe" logo in white text with a circular icon
"takealot.com" logo in white text with a blue circular icon
"Konga.com" logo in orange text with a swirl icon
"MR.D" logo in white on a dark rounded square
"Sharaf DG" logo in white text
"Pick n Pay" logo in white text
"bash" logo in bold white lowercase text
"Wakefern Food Corp" logo in bold white text
"GPA" logo in white text with a curved swoosh above it
"FairPrice Group, Every Day, Made A Little Better" logo in white text
"DFI Retail Group" logo in white text
"MR.DIY" logo in bold white letters

The Offsite apps

All-in-one Offsite stack - audience rental, white-labeled DSP, margin controls & closed-loop insights

White Labeled DSP

Run your audience network across Meta, Google, TikTok, and the Trade Desk, and monetize demand your onsite inventory could never hold.

Read more →

Audience Exchange

Run first-party audience deals off your site, priced and approved by you, and monetize the segments that only earn on your own pages today.

Bring Your Own Traffic

Run closed-loop attribution on every offsite campaign, let advertisers bring their own traffic, and win the budgets that only move once results are provable.

Extended Media Network

Osmos Offsite runs Google, Meta, and TikTok on your retailer seat. Channel-level margin for retailers; unified campaigns for brands.

Guaranteed Outcomes

Osmos runs your tail and torso advertisers across Meta, Google, and TikTok, managed to outcomes. You earn the ad revenue without adding ad-ops headcount.

Why Osmos In-Store

Offsite you own, not offsite you outsource.

You run campaigns on your own branded seat, set your own pricing, and keep the take rate you'd otherwise hand to a demand partner.

Sell it under your brand.

Brands buy offsite from you - your seat, your relationship, your margin.

Traffic flows back.

Every impression drives shoppers to your site - funded by brand budgets.

Closed-loop to the sale.

Offsite spend tied to your transaction data - proof no walled garden gives.

Works with your ecosystem:
40%

Offsite spend growth, YoY

3x

Conversion lift, Offsite + Onsite

8

Channels connected

80%

Ops reduction

Success stories

How retailers broke their ceiling.

How Mr DIY turned 1,100 stores into a scalable In-Store retail media network

1,200+

in-store screens live

1,100+

stores activated

6+

marquee brands live

Apollo 24x7 achieves 200% revenue growth in two months with smarter PLA optimization

200%

2m revenue growth

+44

pp in budget utilisation

38%

CPC increase

Turning high intent liquor category into ad revenue: How Pick n Pay’s Beer Advertiser achieved 8.81 ROI with Sponsored Product Ads

8.81

ROI

R44,772

attributed sales

How BigBasket rebuilt fixed tenancy ads to unlock scalable search monetization

↑93%

final auction price

50%

ad revenue generated

↑27%

advertiser participation

SEE IT IN ACTION

How much is your Audience Network worth?

Extend your network across open web - to brands, at your margin.

Thank you!

We’ll get back to you soon.

Oops! Something went wrong while submitting the form.

Extended network, same shoppers.

New budgets from audiences you already own.

Self-serve, branded, margin-aware.

Brands buy it themselves, under your brand, at margins you set.

Hassle-free pilot.

Start with 1 channel. Measured closed-loop from day one.

Zero leakage of audiences.

First-party data activated through your controls - never handed over.

Request a demo with a solution expert.

Commitment-free consultation on your top needs and challenges. Discover product capabilities and how Osmos may help.

We’ll get back to you within one business day.

Thank you!

We’ll get back to you within one business day.

Back to Osmos →
Oops! Something went wrong while submitting the form.

frequently asked questions

Your questions, answered.

Answers about how Osmos Offsite sits inside your store stack.

Whose ad account do offsite campaigns run on, and who keeps the margin?

Campaigns run on the retailer's own channel seats by default, and the retailer sets the markup baked into CPM.

How does closed-loop attribution work from an open-web impression to an onsite purchase?

Conversions are deduplicated at SKU level across every channel, with configurable attribution windows per channel, for example 7, 14, or 30-day click-through.

How do brands activate our first-party audiences without the data leaving our control?

Data stays in the retailer's environment: segments are built no-code, identity-resolved, and consent-checked with a GDPR/CCPA/CPRA pre-flight before any use.

What does BYOT actually track?

BYOT helps you track any external click, such as influencer, affiliate, email, or QR, through to attributed revenue, including halo orders, beyond what a UTM shortener does.

Which channels and platforms are supported?

Google, Meta, and TikTok are live today, plus DV360 and Pubmatic for programmatic, with SnapAds and PinterestAds coming soon.