in-store
Your stores are a media channel.
Physical retail gets more shopper attention than any digital channel. Most of it goes unsold. Osmos turns your store estate into bookable inventory, with the proof brands need to pay a premium for it.
The in-store apps
Everything it takes to monetize your store estate, from booking to proof.
Retail Media CMS
Your CMS schedules content. This one adds bookings, floor CPMs, targeting, and IAB-compliant proof, so every screen becomes sellable inventory, not just a playlist.
Screen Planogram
A live map of your whole estate, with status, format, and placement context in one view.
Booking Calendar
Plan, price, and book inventory across screens and physical placements, one workflow for every in-store campaign.
Physical Media
Manage every analog placement as bookable inventory, floor decals, standees, wobblers, food demos, and end-caps.
Footfall Analytics
Target by store, city, zone, or aisle, so every placement is bookable in context and priced for it.
Store Lift
POS-integrated lift measurement across exposed and control stores, campaign by campaign.
Why Osmos In-Store
Your stores are your biggest media asset.
Osmos turns screens, shelves, and aisles into planned, measured media - new revenue per store.
Sell every format.
Screens, shelves, and audio - packaged and sold like digital inventory.
Proof brands pay for.
Footfall, POS, and compliance that turn trust into budgets.
Revenue/square foot, redefined
Every location becomes a media property with its own P&L.
Countries with active screens
Active advertisers
Hardware playback time
Weeks to go live
Success stories
How retailers broke their ceiling.
How Mr DIY turned 1,100 stores into a scalable In-Store retail media network
in-store screens live
stores activated
marquee brands live
mass merchandise
In-store
Apollo 24x7 achieves 200% revenue growth in two months with smarter PLA optimization
2m revenue growth
pp in budget utilisation
CPC increase
Healthcare
Onsite
SEE IT IN ACTION
What's a square foot worth as media?
Your stores already have the audience. Start monetizing it.
Works with your hardware.
Existing screens, ESLs, and POS connect - no new capex to start.
Pilot with few stores
Prove revenue per store before rolling out the fleet.
Verified Impressions.
Brand-ready reports with verified plays & footfall induced impressions.
New revenue per store.
Screens, shelves, and aisles become media P&L.
Commitment-free consultation on your top needs and challenges. Discover product capabilities and how Osmos may help.
frequently asked questions
Your questions, answered.
Answers about how Osmos In-Store sits inside your store stack.
Generic CMS handles content scheduling; Osmos's Retail Media CMS adds bookings, traffic-based dayparting, billing-ready proof-of-play, and self-serve brand workflows on top, live in about 4 weeks.
Native support spans 50+ device types, including Android, Windows, macOS, Linux, Tizen, webOS, ChromeOS, and BrightSign; the Osmos Stick brings legacy screens online via HDMI.
Sensor partners pair each ad play with a presence signal within plus or minus 5 seconds for IAB-aligned verified impressions, with a footfall-based Opportunity to See (OTS) as a bridge where sensors aren't yet installed.
End-caps, demos, and secondary placements book through the same calendar, targeting, and IAB-compliant proof as digital screens.
Yes, onsite, offsite, and in-store run on one stack with one reporting view per advertiser.
Inventory fills in order: Direct Guaranteed and Programmatic Guaranteed deals first, then Private Marketplace and Direct Auction, then Open Auction, with House Ads as the fallback.
Today it's verified impressions plus store-level POS data; exposed-vs-control sales-lift attribution (Store Lift) is coming soon.