Retail Media Lounge: A new space for retail media minds to meet and think together.

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Your endemic workflow, opened to advertisers off your shelf.

Same onboarding, review, billing and reports. Retailers add advertisers without adding a single process.

Trusted by leading retailers in 11 countries
"bigbasket, A TATA Enterprise" logo in white text
"TATA 1mg" logo in white text
"purplle" logo in bold white text
"firstcry.com" logo in white text
"snapmint" logo in white text with a leaf-like icon
"rapido" logo in dark text on a white oval background
"Apollo 24|7" logo in white text on a dark oval badge
"truemeds" logo in white text with a heart and lock icon
"smytten" logo in white text with three dots below
"AJIO" logo in bold white uppercase text
"BharatPe" logo in white text with a circular icon
"takealot.com" logo in white text with a blue circular icon
"Konga.com" logo in orange text with a swirl icon
"MR.D" logo in white on a dark rounded square
"Sharaf DG" logo in white text
"Pick n Pay" logo in white text
"bash" logo in bold white lowercase text
"Wakefern Food Corp" logo in bold white text
"GPA" logo in white text with a curved swoosh above it
"FairPrice Group, Every Day, Made A Little Better" logo in white text
"DFI Retail Group" logo in white text
"MR.DIY" logo in bold white letters
"bigbasket, A TATA Enterprise" logo in white text
"TATA 1mg" logo in white text
"purplle" logo in bold white text
"firstcry.com" logo in white text
"snapmint" logo in white text with a leaf-like icon
"rapido" logo in dark text on a white oval background
"Apollo 24|7" logo in white text on a dark oval badge
"truemeds" logo in white text with a heart and lock icon
"smytten" logo in white text with three dots below
"AJIO" logo in bold white uppercase text
"BharatPe" logo in white text with a circular icon
"takealot.com" logo in white text with a blue circular icon
"Konga.com" logo in orange text with a swirl icon
"MR.D" logo in white on a dark rounded square
"Sharaf DG" logo in white text
"Pick n Pay" logo in white text
"bash" logo in bold white lowercase text
"Wakefern Food Corp" logo in bold white text
"GPA" logo in white text with a curved swoosh above it
"FairPrice Group, Every Day, Made A Little Better" logo in white text
"DFI Retail Group" logo in white text
"MR.DIY" logo in bold white letters

What it does

Non-endemic ads, personalized to your retail media stack.

Retailers open new revenue from non-endemic brands without standing up a second stack. Advertisers use the same Osmos workflow endemic brands already trust. Non-endemic adds another revenue line to the retail-media mix.

Non-endemic-native placements

Inventory built for non-endemic from day one. Placement, format, and bidding logic tailored to the use case.

One workflow, every format

Plan, traffic, and report non-endemic next to Product, Display, Video, and PDA.

Configure for any industry

BFSI, auto, travel, insurance, telecom, entertainment. Add any industry without a new setup.

Full-funnel reporting

Reports run from impressions to ROAS across campaigns, ad inventory, banners, and order history. One view, end to end.

Works with your ecosystem:

Success stories

How retailers broke their ceiling.

How Mr DIY turned 1,100 stores into a scalable In-Store retail media network

1,200+

in-store screens live

1,100+

stores activated

6+

marquee brands live

Apollo 24x7 achieves 200% revenue growth in two months with smarter PLA optimization

200%

2m revenue growth

+44

pp in budget utilisation

38%

CPC increase

Turning high intent liquor category into ad revenue: How Pick n Pay’s Beer Advertiser achieved 8.81 ROI with Sponsored Product Ads

8.81

ROI

R44,772

attributed sales

How BigBasket rebuilt fixed tenancy ads to unlock scalable search monetization

↑93%

final auction price

50%

ad revenue generated

↑27%

advertiser participation

GET STARTED

See non-endemic and endemic on one stack.

See non-endemic placements and reporting alongside endemic. 30 minutes.

Thank you!

We’ll get back to you soon.

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Request a demo with a solution expert.

Commitment-free consultation on your top needs and challenges. Discover product capabilities and how Osmos may help.

We’ll get back to you within one business day.

Thank you!

We’ll get back to you within one business day.

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frequently asked questions

Your questions, answered.

Answers about how Osmos Onsite sits inside your store stack.

Won’t non-endemic ads hurt my shopper experience?

You decide which surfaces accept non-endemic and which exclude it. Same eligibility logic as endemic. Non-endemic shows only where it makes sense for your shopper.

Where can non-endemic ads run on Osmos?

Checkout banners, coupon pages, post-order screens, and dedicated in-app zones. Other placements can be chosen as per your preference

How do non-endemic advertisers measure performance?

Brand lift for awareness buys. Click-through and closed-loop attribution where campaign objectives match actions measurable on your platform.