Multi-format retail media packages.
Productize inventory into multi-format packages brands can buy off a rate card.
What it does
Productize inventory. Sell guaranteed outcomes.
Retailers turn every event-worthy moment into a sellable product, with formats, channels, pricing, and delivery commitments in one unit. Brands buy outcomes through a single booking, not stitched line items. Pacing, allocation, and promised-vs-delivered proof run automatically. Retailers earn premium CPMs; brands renew on verified delivery.
Multi-format package builder
Brands buy across surfaces, not in silos. Bundle product ads, display, video, in-store screens, email, and offsite into one sellable unit with a defined flight, price, and outcome guarantee.
Reusable event templates
Sales ships a Black Friday package in minutes, not days. Save Flash Sale, Back to School, festive moments as templates. Reuse every quarter; update inventory and dates only.
Transparent, rule-based pricing
Brand trust grows on price transparency. Real-time availability, rule-based volume discounts, and exclusivity tiers visible at booking. Sales reps stay inside guardrails.
Cross-channel pacing
Promised delivery becomes guaranteed delivery. Daily and total impression caps per format. Under-pacing alerts before flights end. Over-pacing protection caps delivery at promised levels.
Promised vs delivered reporting
Brands renew when ROAS is proven. One report per package: impressions, clicks, video plays, attributed orders, revenue. CFO-ready exports for renewal conversations.
Exclusive or shared inventory
Premium brands pay premium for exclusivity. Configure packages as exclusive (1 brand) or shared (up to N). Auto-allocation handles slot management without manual ops.
See Ad Packages in action.
A 30-minute walkthrough with the Osmos packages lead. Live builder, brand booking view, BigBasket scale-up story, and revenue model for your network.
Success stories
How retailers broke their ceiling.
How Mr DIY turned 1,100 stores into a scalable In-Store retail media network
in-store screens live
stores activated
marquee brands live
mass merchandise
In-store
Apollo 24x7 achieves 200% revenue growth in two months with smarter PLA optimization
2m revenue growth
pp in budget utilisation
CPC increase
Healthcare
Onsite
SEE IT IN ACTION
See Ad Packages turning moments into revenue.
A 30-minute walkthrough with the Osmos packages lead. Live builder, brand booking view, BigBasket scale-up story, and revenue model for your network.
Commitment-free consultation on your top needs and challenges. Discover product capabilities and how Osmos may help.
frequently asked questions
Your questions, answered.
Answers about how Osmos Demand sits inside your store stack.
No. Ad Packages productizes inventory. Formats, pricing, targeting, delivery, and reporting are defined and executed as a single unit. Underlying campaigns and line items are created automatically when a brand books. Reporting rolls up at the package level, not the line item.
Decks describe a package. Ad Packages operationalizes it. Proposals become executable products with automated setup, pacing, and reporting. Sales pitches the package; booking and delivery happen without ops dependency.
No. The structure is standardized; inventory mix, targeting, and flight windows remain configurable. Custom media plans still ship, built from package components, so manual setup and reporting overhead come off the table.
Delivery is automated at the package level. The system creates underlying campaigns, paces them against daily and total impression caps, and shifts impressions across formats when traffic shifts. Under-pacing alerts fire before flights end.
Bundling high-demand and underutilized inventory together increases uptake. Standardized package units carry defined pricing, availability, and timelines, so forecasts get more reliable. BigBasket lifted fill rate 17% and CPM 33% in six months.