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Trained ad ops practitioners inside your program.

Brands renew on verified ROAS. Retailers ship margin without adding headcount.

Trusted by leading retailers in 11 countries
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"MR.DIY" logo in bold white letters
"bigbasket, A TATA Enterprise" logo in white text
"TATA 1mg" logo in white text
"purplle" logo in bold white text
"firstcry.com" logo in white text
"snapmint" logo in white text with a leaf-like icon
"rapido" logo in dark text on a white oval background
"Apollo 24|7" logo in white text on a dark oval badge
"truemeds" logo in white text with a heart and lock icon
"smytten" logo in white text with three dots below
"AJIO" logo in bold white uppercase text
"BharatPe" logo in white text with a circular icon
"takealot.com" logo in white text with a blue circular icon
"Konga.com" logo in orange text with a swirl icon
"MR.D" logo in white on a dark rounded square
"Sharaf DG" logo in white text
"Pick n Pay" logo in white text
"bash" logo in bold white lowercase text
"Wakefern Food Corp" logo in bold white text
"GPA" logo in white text with a curved swoosh above it
"FairPrice Group, Every Day, Made A Little Better" logo in white text
"DFI Retail Group" logo in white text
"MR.DIY" logo in bold white letters

What it does

Performance for advertisers, margin for the retailer.

Brand renewals ride on campaign health, and most retail media programs operate weekly when brands need daily. Bid management, pacing, creative QA, and brand safety fall to whoever has bandwidth. Osmos puts trained specialists inside the program which are close to the product team and leverage Osmos to deliver the best performance for the advertiser. Retailers grow ad revenue without new headcount; brands hit promised ROAS and renew.

Daily bid + budget pacing

Advertiser ROAS lifts when ops moves daily. Bid changes, budget pacing, keyword expansion, and A/B tests across every active campaign. Throughput stays even across the month, not lumpy at quarter-end.

AI-Assisted operational automation

Brand campaigns ship same-day. ML models flag spec violations, brand safety risks, and competitor exclusions before a creative goes live. Manual review only on edge cases.

Cross-program benchmarking

Retailer gets network-grade insight. Osmos sees ad ops performance across the retailer network and folds the benchmark into weekly reviews — what your top quartile is actually doing.

Advertiser retention & service excellence

Retailer revenue compounds when renewals do. Every advertiser tracked against renewal date with ROAS trajectory, brand fit, and competitive risk. Outreach automated 90, 60, 30 days out.

Monetization intelligence & insights

Brands trust numbers cut their way. Slice ROAS by advertiser tier, category, format, daypart, and store group. CFO-ready exports. Brand-side dashboards delivered in their format.

Inventory yield optimization

Real-time floor price adjustment based on demand signals, seasonality, and advertiser competition. Osmos maximizes every impression's value - dynamically, automatically, and in real time.

See ROAS-led Ad Ops running on a live program.

A 30-minute walkthrough with the Osmos ad ops lead. Live campaign console, renewal pipeline, weekly review template, and the Pick n Pay scale-up story.

Get a demo →
Works with your ecosystem:

Success stories

How retailers broke their ceiling.

How Mr DIY turned 1,100 stores into a scalable In-Store retail media network

1,200+

in-store screens live

1,100+

stores activated

6+

marquee brands live

Apollo 24x7 achieves 200% revenue growth in two months with smarter PLA optimization

200%

2m revenue growth

+44

pp in budget utilisation

38%

CPC increase

Turning high intent liquor category into ad revenue: How Pick n Pay’s Beer Advertiser achieved 8.81 ROI with Sponsored Product Ads

8.81

ROI

R44,772

attributed sales

How BigBasket rebuilt fixed tenancy ads to unlock scalable search monetization

↑93%

final auction price

50%

ad revenue generated

↑27%

advertiser participation

GET STARTED

See ROAS-led ad ops running on a live program.

A 30-minute walkthrough with the Osmos ad ops lead. Live campaign console, renewal pipeline, weekly review template, and the Pick n Pay scale-up story.

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Request a demo with a solution expert.

Commitment-free consultation on your top needs and challenges. Discover product capabilities and how Osmos may help.

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frequently asked questions

Your questions, answered.

Answers about how the Osmos Professional Services suite sits inside your store stack.

How is this different from an agency?

Agencies sit outside the platform and report monthly. Osmos ad ops practitioners sit inside the program and operate daily, running bid changes, pacing, creative QA, brand safety, and renewal pipeline. Incentives align with retailer revenue, not media markup.

Does this replace our internal ops team?

No. Osmos ad ops sits next to your existing team. You decide where Osmos owns delivery and where your team retains control. Approval gates and reporting cadence stay in your hands.

How fast does Ad Ops as a Service go live?

Onboarding starts week one. The Osmos team picks up live campaigns inside two weeks, with handover documentation and a baseline performance audit. Weekly reviews start in week three.